WebSurv is the Internet equivalent of a CATI (computer aided telephone interviewing) system. Instead of interviewers calling people over the phone, WebSurv awaits its respondents on your Web server.

The system can handle many simultaneous survey projects and any survey project can have potentially hundreds of respondents taking a survey at any one time. At the back end, respondent data is stored in an ABstat database so all the capabilities of ABstat are there for analysis, reporting, and file exporting.

Each survey is comprised of one or more pages of questions. For larger multi-page surveys, skip patterns are possible. That means that the next set of questions the respondent sees will be custom tailored to him/her depending upon how one or more previously asked questions were answered (skip patterns are possible based on answers to any questions, not just the ones asked on the previous screen).

It's also possible to randomly rotate questions and answer choices. That means we can present questions in random order where appropriate to help remove bias resulting from questions or answer choices always being presented in the same sequence. Such bias could be possible if a particular brand name is always mentioned first.

Surveys can be quite small or quite large, up to almost 500 questions. Questions themselves can be numeric, text (open-ended), multiple-choice, or all-that-apply. You can specify whether questions must be answered or can be left blank and you can specify valid ranges of values in numeric questions. In all-that-apply questions, you can even specify how many answers you want. Several forms of presentation are possible including tables of questions, especially useful to make larger surveys more manageable.

Surveys can be password accessible. This is particularly useful for employee surveys or any situation where you want to ensure that only invited guests take the survey and nobody takes the survey more than once.

You can incorporate logos, email addresses, and anything valid in HTML coding into a survey. This is useful when remotely implementing surveys for clients so visitors won't know they've left the clients' sites.

Automated quota management helps to ensure that segmentation quotas are reached.

Statistics are kept on length of time for completion of each survey, the date and time the survey was started, etc.

At the back end, the automated reporting tools of ABstat are available at all times. Typically, a base set of reporting is set up so that as the survey progresses, results can be monitored online. Each respondent's record is available as soon as it is completed.

When all responses are in, the real back-end work begins. If you prefer your own analysis tools, your data can be exported in a form you can use, usually some form of fixed or tab delimited ASCII file. But ABstat is quite capable of the analysis as it can help with data cleaning and full reporting. ABstat's automated reporting capabilities are quite helpful. Typically, a set of banner reports is produced for each major "profile variable". From this set of reports another automated system is available for producing charts which can be used for analysis as well as incorporation into a final written report. For Web surveys it is often desirable to make results, including charts, available over the Web. The automated capabilities of the system make it possible to update the results as often as desired and presented over the Web.

You can see all of this in action for yourself: see WebSurv Demo or Sample Results.

Pricing and Ordering Information

You can license WebSurv to be installed on your own server. The system is based on a Windows platform.

WebSurv is a high-end market research tool: a serious tool for doing serious market research. The cost is $15,000 to put WebSurv on your own server. Price includes first year's technical support and product upgrades.

Please send Email if you're interested in using WebSurv.